Matthew Rubin is the Senior VP and General Manager of Petsense by Tractor Supply, a specialty pet retailer owned and operated by Tractor Supply Company. Founded in 2005 to meet the needs of pet owners primarily in small and mid-sized communities, the company was acquired by Tractor Supply Co. in 2016, and now has close to 200 stores across the United States.
Loyalty360 CEO Mark Johnson met with Rubin to discuss the brand’s Neighbor’s Club loyalty program and the recent rebranding of Petsense by Tractor Supply.