Leaders in Customer Loyalty, Powered by Loyalty360
- Leaders in Customer Loyalty: for those looking to deepen customer experience, engagement, and brand loyalty. Each episode features innovative brands, industry experts, and executive leaders who share actionable insights, proven strategies, and real-world experiences designed to help marketers and brand professionals stay ahead in the ever-evolving world of customer loyalty.
Leaders in Customer Loyalty, Powered by Loyalty360
Ford Revs Up Their Engine To Loyalty Success
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Loyalty360
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Jason Sprawka is the Global Director of Customer Experience at Ford Motor Company, the best-selling automotive brand in North America with 3,100 dealers just in the United States.
Loyalty360 CEO Mark Johnson spoke with Sprawka about Ford Reward Points program, their multiple nominations at the Loyalty360 Awards, and their various engagement efforts.